The Pink Tide is a term that describes the wave of Latin American countries who elected left-wing, progressively economic and/or social parties into office in the early 2000s. It was a mass reaction to neoliberal, right-wing governments before the 2000s. Since the 2010s, most of Latin America has experienced a strong 'conservative wave' for example, Bolsanaro in Brazil and Lasso in Ecuador amongst many others.